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freelancer
Email Verified Nyasha Piloto
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Member since February 24, 2020

A research & writing communications sculptor

I am a versatile communications content generator who has handled portfolios for Toyota, Old Mutual and Delta Corporation to name a few.

My content generation style is rooted in understanding the receiving audience and the aim of delivering. These intertwined determine pitch, style, tone, phrase usage, platform and linguistics of content generated.

Experience

Resort Writer

  •  Freelance
  •  May 2019 - Present

Freelance content generator for lodges and hotels in Victoria Falls Zimbabwe.

Mandates:
Market hotels and lodges through content generation ( magazine articles, blogs and press)
Social media management of hotels and lodges

Communications Consultant

  •  Oxgn Public Relations
  •  Mar 2016 - Feb 2019

Deliverables:
Old Mutual Sustainable Development
• Speech Writing : Exec & CEO appearances ( press, radio, online, magazines, television)
• Content generation: Social Media and Press Campaign of solar powered Old Mutual Properties
• Content Generation : Effectively produced 9 editions of Old Mutual Southern Africa Magazine
• Content Generation : Twenty-four accurate Monthly Qualitative and Quantitative Board Reports
• Content Generation : Thirty applied Competitor Analysis Reports
• Content Generation: Twelve innovative Press Release scripts sculpted
• Content Generation: Speech Delivery & Crisis Reputation Management in volatile Zimbabwean economy on seven occasions
• Qualitative Focus Groups : Product service analysis and Customer Perception review
• Six Board approved Presentations regarding Monthly Reports
• Content Editing and Copy of internal material production
• Media Liaison for positive press visibility
Highlight: Property re-branding to solar panel construction


Delta Corporation Sustainable Development
• CEO Speech Writing: Crisis Reputation Management regarding product shortages in Zimbabwe on six occasions
• Content Generation: Sustainable Business Magazine
• Content Generation: Social Media Campaign on Water Sustainability
• Content Generation: 10 Press Release Statements
• Media Liaison : Press Coverage during three plant tours and sustainable development
Highlight: Water Reservoir lines connected to high density communities

Corporate Bank of Zimbabwe
• CEO Speech Writing regarding Brand Crisis Management ( National distrust in banking systems since the frozen cash crisis in 2008) (Cash shortages in Zimbabwe handling) (ATM Card Cloning Handling)
• Online PR Campaign: Content Generation of the Digital App Launch
• Content Generation: Press & Radio nationwide clean- up campaign
• Execs Speech writing for three product launches
• Internal Copy Edit of Material
• Twelve Monthly Banks Competitor Analysis Reports approved by Board
• Twelve Monthly Board Presentations
• Conducted ten Qualitative Interviews with the bank’s clients for Quality Control
Highlight: Bank of the year 3rd time running:

Communications and Research Associate

  •  Interbrand South Africa
  •   - Jan 2014

Communications & Research Associate
Clients: South African Broadcasting Corporation, South African Department of Justice, South African Department of Tourism
Deliverables:
SABC
• Crisis Management: Speech Writing for staff regarding decrease in revenue and viewership
• Facebook Social Media Content Generation
• Facebook Page Handling
Highlight: Celebrity Meet and Greet orchestration across South Africa for viewership promotion

South African Department of Tourism
• International Visibility for Tourism income through Facebook/ Instagram Marketing
Highlight: Partnering of Department with Real Housewives of Atlanta TV airing https://www.imdb.com/title/tt2214029/

South African Department of Justice
• Nationwide Campaign of South African Human Rights. (Billboards, Television, Radio, Street Drama Performances, Pamphlets)